David Murray’s new book launch

Following the great success of his first e-book “The Power of Conjoint Analysis as a Market Research tool”, the book’s publishers have invited David to write a second book. The book is entitled “The reluctant entrepreneur – how to start up a business and sustain it”. This e-book was launched in June 2018 and is available by clicking on this link:
https://bookboon.com/es/the-reluctant-entrepreneur-ebook